Information Design | Final Project

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Gao Yuan Yi 0373945

GCD60504 Information Design / Bachelor of Design (Hons) in Creative Media / Taylor's University

Final Project

INSTRUCTIONS

FINAL PROJECT: INFOGRAPHIC VIDEO ANIMATION [40%]

INSTRUCTION:
Based on FLIP group topic research, produce a basic video animation.

DESCRIPTION: 
Using a processed design framework, you will now produce an infographic report to present the given information to a ‘target audience’ with the purpose of:
  1. Creating awareness (such as Global Warming, Recycle, etc.)
  2. Explaining a process (such as "how to" video)
  3. Defining a concept (such as "What is Fast Fashion", "What is Color Wheel", etc.)
Any time based media and software using photography, vector imagery.

Design Considerations:
● Organization Principles – LATCH and Content Organization
● Aesthetic Principles – Animation principles
● Cognitive Principles – Principles of visualization

Output Expectation:
The presentation must be deliberated on, consider each assessment rubric of sorts to your final outcome:
● Show causality
● Multivariate graphics and visuals
● Integrate word number and images
● Content count
● Within eyesight
● Use multiple charts
● Do not de-quantify


REQUIREMENT:
Video resolution: 1920px x 1080px HD (45 - 60 second)

SUBMISSION:
1. A 1-2 minute animated infographic uploaded into YouTube (unlisted)

2. Proposal (FLIP group presentation)

3. Digital compilation into your Google Drive Folder

4. Individual online posts in your E-portfolio as your reflective studies (Please attach the E-Portfolio link here for submission.)

Work Progress

1.  FLIP Presentation

My group and I was tasked to select a topic and present it during 3 weeks. Listed below are my group members for this final project.

Section 1 Team 6:

  1. GAO YUANYI 0373945 (Group Leader / Me)
  2. WANG ZIXUAN 0373447
  3. QIU LIHUA 0365036

Throughout the weeks, we split roles to make sure everyone in the group participates and contributes to this final project. Attached below is the list of roles and tasks for each member.

Topic Studies:

  • GAO YUANYI 0373945

Script:

  • GAO YUANYI 0373945

Storyboard:

  • GAO YUANYI 0373945
  • WANG ZIXUAN 0373447
  • QIU LIHUA 0365036

Illustration & Animation:

  • 00:00-00:24  GAO YUANYI 0373945
  • 00:25-01:04  QIU LIHUA 0365036
  • 01:05-01:51  WANG ZIXUAN 0373447

Voice & Video Editing:

  • GAO YUANYI 0373945


2. Topic Selection

In this project, we decided to create a video centered around the broad topic of the Earth's environment, as we believe this theme is well-suited for conveying information through the format of an infographic video. Ultimately, we chose the theme FASHION'S DIRTY SECRET – The Impact of Fast Fashion on the Environment for our video.

Click here visit presentation in Canva


3. Visual References

To enhance our visual style, we curated simple clipart references and embraced a charming, minimalist aesthetic. This approach not only streamlined consistency across our illustration team but also fostered a cohesive creative direction. Furthermore, we analyzed diverse video references to refine our storyboard and script, ensuring a seamless and captivating presentation.

Moodboard and posters references

Video references


4. Storyboard and Script


5. Animation in Canva

Click here to visit our design in Canva

Final Compilation

Final Video

This infographic video animation applies the LATCH principle effectively in its visual storytelling. 

It uses Location to highlight the global distribution of fast fashion production and pollution.

Time to illustrate how the industry's impact has worsened over the years.

Category to break down different issues (environmental, social, and resource-related).

Hierarchy to guide the viewer from understanding the concept of fast fashion to recognizing the consequences and possible solutions.


REFLECTION

After a semester of studying Information Design, I've gained a deeper understanding of how to organize and present information clearly and effectively. I used to think design was mainly about visuals, but now I see it as a powerful tool for communication and storytelling.

Through this course, I learned how to use principles like LATCH, hierarchy, and typography to guide viewers and make complex information easier to understand. One key project was our final infographic video about fast fashion's environmental impact, which taught me how to turn research and data into a short, impactful animation.

I also improved my skills in layout design, visual thinking, and using design software like Illustrator and After Effects. Most importantly, I now think more critically about how people read, think, and feel when they see information.

This course has made me more confident as a communicator and more thoughtful as a designer.

Quick Links

Exercises

Project 1&2




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